|Draculaura's Sweet 1600 birthday party for the living dead!|
|—Narration in the Sweet 1600 commercial.|
Sweet 1600 was trademarked on August 3, 2011.
The Roadster was rereleased in 2012 as a JCPenney exclusive. That release came with a Draculaura doll in a dress made of the same fabric as her Sweet 1600 dress. A few other Sweet 1600 accessories have also been reused for other lines.
|Sweet 1600 doll(s)||Accessory||Other doll(s)|
|C.A. Cupid||All accessories||SSS C.A. Cupid|
|Draculaura||Shoes||'Make a Splash' Draculaura|
Each doll except for C.A. Cupid comes with a key and code to unlock exclusive content on respectively in the Sweet 1600 app and on the Monster High website. The exclusive content on the website contains diaries, scripts and Q & A.
C.A. Cupid comes with her profile included in the box and a short introduction written on the back of it.
Draculaura's Sweet 1600 has been worked towards since the start of the franchise. Ignoring "Party Planners", which has no association with Sweet 1600, Draculaura's birthday occurred in "Why Do Ghouls Fall in Love?". The outfits appearance, though, were limited to the final scenes.
Clawd's Sweet 1600 outfit showed up again in the Volume 3 webisode "Boo Year's Eve". His and Draculaura's clothes also appeared in the web game Scary-Sweet Memories, and Draculaura's again in Driver's Dread!.
- C.A. Cupid was scheduled for a late January release, so that the three exclusives of early 2012 would be released systematically over the course of three months.
|Draculaura||Clawd Wolf||Clawdeen Wolf||Frankie Stein|